BRILLIANCE with DREW32 and LEWIS HENSLEY at the Pike Room

SATURDAY JULY 30, 2011
doors at 7pm
tickets: $10 adv;$12 day of (buy tickets)

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BRILLIANCE (aka Mike Sundberg), the young Motor City-made rap artist whose debut single "Shades Down" became a Detroit radio and Internet sensation and whose new jam "Beautiful in Every Way" is gathering serious steam, has parlayed his work ethic, determination and natural talent into the bright light of stardom. He has attracted a management team that includes Brad Kallen, son of Detroit's internationally renowned boxing manager Jackie Kallen, and has become the latest studio protégé of Jeff Bass, the Grammy- and Academy Award-winning producer famed for his work with Eminem and the smash single "Lose Yourself." Brilliance is a hip-hop performer from Detroit, who's working with Jeff Bass. He couldn't avoid the comparisons if he tried.

Entering a freestyle battle at a local radio station, Channel 95.5, "I was the champ for like three weeks running," he recalls. "Eventually they just asked me to start coming to hang out there. 'No one can beat you, why don't you just come by the show?'" He began networking with all the DJs at the station, as well as the other R&B and hip-hop stations in the city. Through his singular perseverance, Brilliance got "Shades Down" played on three Detroit stations simultaneously as an independent release.

Now that the ball is rolling at top speed, Brilliance's five-year plan is "to have three or four albums out by then. Jeff says once you get a deal you've got to put out an album every 18 months. Hopefully they're successful, and I'm on the road and touring.

with DREW32 and LEWIS HENSLEY

 

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